Who we are
Automotive Marketing Experts
Ready Automotive Marketing, a strategic marketing agency, specializes in providing retailers, distributors and OEM’s with multi-channel Sales & Fixed Operations campaigns. We specialize in customized campaigns tailored to the needs of each, individual dealer. To ensure the highest response possible, we deliver highly personalized, relevant messages & credible offers.
Enticing, professional campaign creative, combined with impactful copy, captures the attention of recipients. Due to our ability to deliver individual, personalized offers using variable data, variable images, custom e-mails, p-URL’s , automated voicemail messages, SMS text notifications, along with Facebook & Instagram posts, we are able to increase impressions and enhance engagement which drives measurable results!
“Driving Measurable Results” is more than just our slogan, it’s our mission. We take pride in hearing from our clients that we consistently play a an important role assisting their teams in delivering 1,000’s of vehicles per month, as a direct result of our direct marketing solutions.
Our Strategy
Identify • Target • Retain • Grow
We are DMS data experts! Our goal is to ensure that clients communicate effectively with their existing customers to enhance retention, while also providing them with effective solutions to acquire new customers. The strategy we employ begins with searching DMS data to identify those existing customers with the highest probability to engage with the outreach communications we deliver on behalf of our clients.
Next, we focus our attention on targeting “in the market” prospects, shoppers and hand-raisers that we identify as having the greatest propensity to engage with the compelling offers targeted specifically to them due to the behaviors exhibited. Combining the proper mix of our client’s existing owner base, with our truConquest™ registered vehicle owner data, we provide the solutions to achieve a successful, multi-channel, marketing campaign that drives measurable results.
Our Solution
Relevant Messages • Credible Offers • Enticing Creative • Urgency
Automotive shoppers are armed with a wealth of information. To prompt these savvy and well-informed consumers to “act now” you must provide them with a credible and relevant reason to act. Over the past 25 years we have refined & mastered the art of creating urgency in the automotive retail marketplace. As a result, we are credited with consistently driving measurable results for dealers throughout the country, month-in & month-out.